Product
Use Cases
Company
Resources
Blog
Demo
Support
Product
Use Cases
Company
Resources
Blog
Demo
Support
×
Menu
Demo
Support
Product
Use Cases
Company
Resources
Blog
Demo
Support
The Journey...
Podcast #31 - Ryan Sholin - Best of Breed
Podcast #30 - Ollie Henderson - The Future of Work
Podcast #29 - Karsten Madsen - Cost of Acquisition & Customer Lifetime Value
The Best-of-Breed Technology Series | Lineup
The Best-of-Breed Technology Series | Glide
The Best-of-Breed Technology Series | Mather Economics
Introducing Zephr's Best-Of-Breed Technology Series
Podcast #28 - Shawn Azman - Effectively Using Customer Data in Marketing
Podcast #27 - Chris Scott - Why you need to take advantage of user states
Zephr’s Series A and onwards
Podcast #26 - FIPP World Congress - Building Customers for Life
Podcast #25 - Robbie Kellman Baxter - Why Subscription Strategies are so Popular
Podcast #24 - Ricardo Molina - Digital Transformation for B2B Publishing and Events
Podcast #23 - Michael Mendoza - Ads & Subscription Teams Working Together
Podcast #22 - Justin Wohl - Creating a Publishing Strategy
Podcast #21 - Grzegorz Piechota - Reader Revenues & Customer Value Chain
Podcast #20 - Bianca Allen - Cross Collaboration Between Agencies and Publishers
Podcast #19 - Richard Harding - Taking a Global Role, Where to Start!
Podcast #18 - Rob Kinsella - Future of Publishing Monetisation
Podcast #17 - Raoul Monks - Shifting Perspectives in Sales
Podcast #16 - Florian Bauer - Behavioural Pricing
Podcast #15 - Simona Zanette - New Revenue Streams
Podcast #14 - Josh Bloom - Why Brands Leverage Video
Podcast #13 - Jeppe Bjerrum - Reducing Churn and Increasing Retention
Podcast #12 - David Lockie - Web Monetisation
Podcast #11 - Piers Bearne & Jen Thoroughgood - Growth Amid Uncertainty
Podcast #10 - John Schlaefli - Pivoting Revenues
Zephr Coffee Club #10 - Corporate and Bulk Subscriptions - June 4, 2020
Podcast #9 - Carlos Doughty - Choosing your Martech Stack
Zephr Coffee Club #9 - Pivoting from Physical to Digital Events - May 28, 2020
Customer Journey States Part 3: Subscribers, Churn and Renewal
Podcast #8 - Ben Pheloung - Keyword Blocking and Brand Safety
Zephr Coffee Club #8 - Micro-Service vs Monolith - May 21, 2020
Customer Journey States Part 2: Known and Registered Users
Podcast #7 - Martin Maynard - Selling in a Crisis
Zephr Coffee Club #7 - Reducing Churn- May 14, 2020
Customer Journey States Part 1: From Anonymous to Known
Podcast #6 - Tor Jacobsen - Subscriber Strategy
Zephr Coffee Club #6 - To Paywall or Not To Paywall - May 7, 2020
Podcast #5 - Nate Zenou - Optimising Ad Inventory
Podcast #4 - Jordan Adams - Demand Generation vs Lead Generation
Zephr Coffee Club #5 - Micropayments Monetization - April 23, 2020
Podcast #3 - Richard Holden - Product Management
Zephr Coffee Club #4 - Ad Revenue and User States - April 16, 2020
Zephr Coffee Club #3 - Demand Generation vs Lead Generation - April 9, 2020
Podcast #2 - Matt Lindsay - Propensity Modelling
Zephr Coffee Club #2 - Brand Safety and Customer LTV - April 2, 2020
Podcast #1 - Julian Thorne - Customer Lifetime Value
Zephr Coffee Club #1 - Revenue Diversification - March 26, 2020
To paywall or not to paywall - is that the question?
Traffic in the time of Covid-19
Back to basics
How the cookie crumbles...
Digiday publishing summit europe - key takeaways
2020 - Year of subscription-based news
Redefining the paywall
How dynamic sampling revolutionised content marketing
Why every publisher needs to refocus on the customer journey
Comments
About this blog
Market insights and context from the Zephr team, customers and partners.
Recent
Topics
Archive
Podcast
(31)
Coffee Club
(10)
Customer Journey
(10)
Paywalls
(8)
dynamic paywall
(7)
subscription model
(6)
Content Marketing
(4)
subscription economy
(3)
3rd party cookies
(2)
first-party data
(2)
registration
(2)
customer journey orchestration
(1)
More...
April 2020
(2)
Subscribe to Updates
Comments