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Customer Journey States Part 3: Subscribers, Churn and Renewal

Podcast #8 - Ben Pheloung - Keyword Blocking and Brand Safety

Zephr Coffee Club #8 - Micro-Service vs Monolith - May 21, 2020

Customer Journey States Part 2: Known and Registered Users

Podcast #7 - Martin Maynard - Selling in a Crisis

Zephr Coffee Club #7 - Reducing Churn- May 14, 2020

Customer Journey States Part 1: From Anonymous to Known

Podcast #6 - Tor Jacobsen - Subscriber Strategy

Zephr Coffee Club #6 - To Paywall or Not To Paywall - May 7, 2020

Podcast #5 - Nate Zenou - Optimising Ad Inventory

Podcast #4 - Jordan Adams - Demand Generation vs Lead Generation

Zephr Coffee Club #5 - Micropayments Monetization - April 23, 2020

Podcast #3 - Richard Holden - Product Management

Zephr Coffee Club #4 - Ad Revenue and User States - April 16, 2020

Zephr Coffee Club #3 - Demand Generation vs Lead Generation - April 9, 2020

Podcast #2 - Matt Lindsay - Propensity Modelling

Zephr Coffee Club #2 - Brand Safety and Customer LTV - April 2, 2020

Podcast #1 - Julian Thorne - Customer Lifetime Value

Zephr Coffee Club #1 - Revenue Diversification - March 26, 2020

To paywall or not to paywall - is that the question?

Traffic in the time of Covid-19

Back to basics

How the cookie crumbles...

Digiday publishing summit europe - key takeaways

2020 - Year of subscription-based news

Redefining the paywall

How dynamic sampling  revolutionised content marketing

Why every publisher needs to refocus on the customer journey

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Market insights and context from the Zephr team, customers and partners.  

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