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Podcast #33 - Shannan Bowen and Jessica Gilbert - Local news and dynamic user experiences

Posted by Scott Howland on Jun 16, 2021 6:00:00 AM

In this session, Scott Howland is joined by Shannan Bowen and Jessica Gilbert of McClatchy. Covered in the session are thoughts on the local news movement, how McClatchy continues to support this mission, how story design became key, and how leveraging dynamic user experiences is helping drive

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Topics: Podcast

How to Scale Subscription Revenue Models

Posted by Admin on Jun 11, 2021 4:07:23 PM

A subscription revenue model charges an ongoing fee that is often taken monthly, quarterly or annually. It's a good idea to take some time to scale this model to ensure that the subscribers you already have continue to renew, while also attracting new customers. 

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Topics: subscription model, subscription economy

Podcast #32 - James Hewes - Ever Changing Publishing Landscape

Posted by Scott Howland on Jun 9, 2021 6:00:00 AM

In this episodes, Scott Howland is joined by James Hewes, CEO of FIPP. They discuss the ever changing publishing landscape, covering off James experience over the years, from the BBC, working in the Middle East, to now at FIPP and their new membership approach.

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Topics: Podcast

The future of digital publishing

Posted by Admin on May 13, 2021 12:25:11 PM

We have long been told that print is dead and digital is the future.  But while the former might not be entirely true, the latter certainly is. 

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Topics: Customer Journey, Paywalls, subscription model, AI, featured

Best UX Practices for Subscription Businesses

Posted by Admin on May 11, 2021 6:52:57 PM

If you want users of your website to convert to subscribers, then your focus is likely centred on simply convincing the reader that your content is worth paying for. 

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Topics: Customer Journey, customer journey orchestration, registration

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