In this Zephr Podcast Sessions, Scott Howland is joined by Raoul Monks, Founder and Director of Flume Sales Training. They explore the shifting perspectives in sales and how pivoting your sales strategy could be the best thing for your business this year.- Why are perspectives shifting?- The

On this episode, Scott Howland interviews Florian Bauer of Vocatus AG. Florian is a behavioural pricing expert, looking at the psychology around both buyers, sellers and the pricing models available.

• What is Behavioural Pricing?
• How does it work?
• Success Stories?
• Best practices for behavioural

In this session, Scott Howland, talks with Simona Zanette, MD Hearst Digital SA, on how they're adapting and changing their revenue streams. Key areas include live events and white label of their content hub.

• Current Revenue Streams for Hearst
• Hearst Live - Event Focused Revenue
• Content Hub -

This week on the Zephr Podcast Session, Scott Howland interviews Josh Bloom, previous Head of Video at Mumsnet. They talk about leveraging video and strategies around this.

• Why brands leverage video
• Is it as easy as using an iPhone?
• Key benefits of video in your strategy
• Examples of it working