Request Demo

Podcast #16 - Florian Bauer - Behavioural Pricing

by Scott Howland on July 22, 2020

On this episode, Scott Howland interviews Florian Bauer of Vocatus AG. Florian is a behavioural pricing expert, looking at the psychology around both buyers, sellers and the pricing models available.

  • What is Behavioural Pricing?
  • How does it work?
  • Success Stories?
  • Best practices for behavioural pricing
  • Gin and Tonic & Beethoven’s 9th! 

Visit for more information, or contact Florian Bauer direct.

Listen Here:

Topics: Podcast