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Author: Scott Howland

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Podcast #25 - Robbie Kellman Baxter - Why Subscription Strategies are so Popular

In this episode Scott Howland is joined by Robbie Kellman Baxter of Peninsula Strategies, or maybe better known being the author of The Forever Transaction and...
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Most Read
Most Read

Podcast #4 - The Subscription Think Tank: Robert Manly- Amazon

Welcome to the next episode in our Subscription Think Tank series!  In this episode, our VP/GM, Product & Engineering, Chris Scott, interviews the Principal...
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Most Read

Podcast #3 - The Subscription Think Tank: Julian Dickens

Welcome to the next episode in our Subscription Think Tank series!  In this episode, our Sr. Director, GTM Operations, Felix Danczak, interviews renowned media...
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Most Read

Podcast #5 - The Subscription Think Tank: Aled John- FT Strategies

Welcome to the next episode in our Subscription Think Tank series!  In this episode, our VP of customer experience, Andreas Martin, interviews Deputy Managing...
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Podcast #11 - The Subscription Think Tank: Evgeniy Medvedev

Welcome to the next episode in our Subscription Think Tank series!  In this episode, we'll be...
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Podcast #10 - The Subscription Think Tank: Marisha Lakhiani

Welcome to the next episode in our Subscription Think Tank series!  In this episode, we'll be...
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Podcast #9 - The Subscription Think Tank: Matthew Holman

Welcome to the next episode in our Subscription Think Tank series!  In this episode, we'll be...
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Podcast #8 - The Subscription Think Tank: Scott Hurff- Subscription Innovation

Welcome to the next episode in our Subscription Think Tank series!  In this episode, we'll be...
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Podcast #7 - The Subscription Think Tank: Ray Orife- Data protection

Welcome to the next episode in our Subscription Think Tank series!  In this episode, our Finance...
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Podcast #6 - The Subscription Think Tank: James Counter- User centred Design

Welcome to the next episode in our Subscription Think Tank series!  In this episode, our VP of...
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Podcast #5 - The Subscription Think Tank: Aled John- FT Strategies

Welcome to the next episode in our Subscription Think Tank series!  In this episode, our VP of...
Read more

Podcast #4 - The Subscription Think Tank: Robert Manly- Amazon

Welcome to the next episode in our Subscription Think Tank series!  In this episode, our VP/GM,...
Read more

Podcast #3 - The Subscription Think Tank: Julian Dickens

Welcome to the next episode in our Subscription Think Tank series!  In this episode, our Sr....
Read more

Podcast #2 - The Subscription Think Tank: Rosie Taroghion (Gousto)

  Welcome to the next episode in our Subscription Think Tank series!  In this episode, our VP of...
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Podcast #1 - The Subscription Think Tank: Dipika Sawhney - Salesforce

  Welcome to the new Zephr Podcast Series: The Subscription Think Tank!  In this series, we'll be...
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Podcast #35 - Arjun Saksena & Max Nimaroff - Product Led Growth & Revenue Growth

In this session, Scott Howland is joined by Arjun Saksena (Founder & CEO of Humanic) & Max Nimaroff...
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Podcast #34 - Nick Corey - Why Podcasts Are the Future of Valuable Content

In this session, Scott Howland is joined by Nick Corey of Free Interviews Now. Covered in the...
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Podcast #33 - Shannan Bowen and Jessica Gilbert - Local news and dynamic user experiences

In this session, Scott Howland is joined by Shannan Bowen and Jessica Gilbert of McClatchy. Covered...
Read more

Podcast #32 - James Hewes - Ever Changing Publishing Landscape

In this episodes, Scott Howland is joined by James Hewes, CEO of FIPP. They discuss the ever...
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Podcast #31 - Ryan Sholin - Best of Breed

In this episode, Scott Howland is joined by Ryan Sholin of Wordpress VIP. They discuss DXP vs Agile...
Read more

Podcast #30 - Ollie Henderson - The Future of Work

In this episode, Scott Howland is joined by Ollie Henderson, founder of Bamyazi. They look at the...
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Podcast #29 - Karsten Madsen - Cost of Acquisition & Customer Lifetime Value

In this episode,  Scott Howland speaks with Karsten Madsen, CEO and Founder of Morning Score. They...
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Podcast #28 - Shawn Azman - Effectively Using Customer Data in Marketing

In this episode, Scott Howland is joined by Shawn Azman of Vidora. They discuss about being in the...
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Podcast #27 - Chris Scott - Why you need to take advantage of user states

In this episode, Chris Scott (Zephr's Co-Founder and CPTO), talks to us about User States and why...
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Podcast #26 - FIPP World Congress - Building Customers for Life

In this session, slightly different tact, with a recording of our fireside chat at the FIPP World...
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Podcast #25 - Robbie Kellman Baxter - Why Subscription Strategies are so Popular

In this episode Scott Howland is joined by Robbie Kellman Baxter of Peninsula Strategies, or maybe...
Read more

Podcast #24 - Ricardo Molina - Digital Transformation for B2B Publishing and Events

In this episode, Scott Howland is joined by Ricardo Molina of Brightbull, who's an expert in all...
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Podcast #23 - Michael Mendoza - Ads & Subscription Teams Working Together

In this episode, Scott Howland speaks with Michael Mendoza, CEO, Lineup Systems. They discuss how...
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Podcast #22 - Justin Wohl - Creating a Publishing Strategy

In this weeks episode, Justin Wohl, CRO Salon.com, is talking with Scott Howland about creating a...
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Podcast #21 - Grzegorz Piechota - Reader Revenues & Customer Value Chain

We're back with Zephr Podcast Sessions, and Scott Howland is interviewing Grzegorz Piechota of...
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Podcast #20 - Bianca Allen - Cross Collaboration Between Agencies and Publishers

This episode, Scott Howland is joined by Bianca Allan of the Financial Times. They discuss...
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Podcast #19 - Richard Harding - Taking a Global Role, Where to Start!

This episode hears incredible insight from Richard Harding, Group CTO, of Haymarket Media, who is...
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Podcast #18 - Rob Kinsella - Future of Publishing Monetisation

Scott Howland is joined by Rob Kinsella, Head of Client Solutions, at the Irish Times. Today they...
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Podcast #17 - Raoul Monks - Shifting Perspectives in Sales

In this Zephr Podcast Sessions, Scott Howland is joined by Raoul Monks, Founder and Director of...
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Podcast #16 - Florian Bauer - Behavioural Pricing

On this episode, Scott Howland interviews Florian Bauer of Vocatus AG. Florian is a behavioural...
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Podcast #15 - Simona Zanette - New Revenue Streams

In this session, Scott Howland, talks with Simona Zanette, MD Hearst Digital SA, on how they're...
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Podcast #14 - Josh Bloom - Why Brands Leverage Video

This week on the Zephr Podcast Session, Scott Howland interviews Josh Bloom, previous Head of Video...
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Podcast #13 - Jeppe Bjerrum - Reducing Churn and Increasing Retention

Scott Howland is back again, this time interviewing Jeppe Bjerrum of Jysk Fynske! They discuss how...
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Podcast #12 - David Lockie - Web Monetisation

This week sees Scott Howland interview David Lockie, Founder of Pragmatic. They discuss all things...
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Podcast #11 - Piers Bearne & Jen Thoroughgood - Growth Amid Uncertainty

We review and digest the brand new report conducted by the brilliant Collingwood Advisory - Growth...
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Podcast #10 - John Schlaefli - Pivoting Revenues

On today's Zephr Podcast Session, Scott Howland interviews John Schlaefli, CRO, of FIPP. With the...
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Podcast #9 - Carlos Doughty - Choosing your Martech Stack

CEO and Founder of Martech Alliance, Carlos Doughty, joins Scott Howland in this latest Zephr...
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Podcast #8 - Ben Pheloung - Keyword Blocking and Brand Safety

GM of Mantis (A Reach PLC company), Ben Pheloung, is today interviewed by Scott Howland of Zephr....
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Podcast #7 - Martin Maynard - Selling in a Crisis

Join us on our latest Zephr Podcast Session, this week featuring Martin Maynard of Spread the Word...
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Podcast #6 - Tor Jacobsen - Subscriber Strategy

Another Wednesday, another podcast! This time, Scott Howland is interviewing Tor Jacobsen of...
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Podcast #5 - Nate Zenou - Optimising Ad Inventory

CEO of Browsi, Nate Zenou, joins Scott Howland of Zephr for this episode of Zephr Sessions. In this...
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Podcast #4 - Jordan Adams - Demand Generation vs Lead Generation

In this podcast Scott Howland of Zephr interviews founder and MD of Martech Tracker, Jordan Adams....
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Podcast #3 - Richard Holden - Product Management

Deputy Head of Product, Richard Holden, is interviewed by Scott Howland of Zephr on being a Product...
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Podcast #2 - Matt Lindsay - Propensity Modelling

CEO of Mather Economics Matt Lindsay is interviewed by Scott Howland of Zephr on the importance of...
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Podcast #1 - Julian Thorne - Customer Lifetime Value

CEO of Big Wheel Consultancy Julian Thorne is interviewed by Scott Howland of Zephr on the...
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Latest

Podcast #35 - Arjun Saksena & Max Nimaroff - Product Led Growth & Revenue Growth

In this session, Scott Howland is joined by Arjun Saksena (Founder & CEO of Humanic) & Max Nimaroff (GM of Subscriber Experience at Doordash). Covered in the...
Read more

Podcast #34 - Nick Corey - Why Podcasts Are the Future of Valuable Content

In this session, Scott Howland is joined by Nick Corey of Free Interviews Now. Covered in the session are thoughts on why podcasting is such a valuable content...
Read more

Podcast #33 - Shannan Bowen and Jessica Gilbert - Local news and dynamic user experiences

In this session, Scott Howland is joined by Shannan Bowen and Jessica Gilbert of McClatchy. Covered in the session are thoughts on the local news movement, how...
Read more

Podcast #32 - James Hewes - Ever Changing Publishing Landscape

In this episodes, Scott Howland is joined by James Hewes, CEO of FIPP. They discuss the ever changing publishing landscape, covering off James experience over...
Read more

Podcast #31 - Ryan Sholin - Best of Breed

In this episode, Scott Howland is joined by Ryan Sholin of Wordpress VIP. They discuss DXP vs Agile CMS, best of breed approaches, soccer dads and much more. 
Read more

Podcast #30 - Ollie Henderson - The Future of Work

In this episode, Scott Howland is joined by Ollie Henderson, founder of Bamyazi. They look at the future of work, and discuss ways in which this has carved out...
Read more

Podcast #29 - Karsten Madsen - Cost of Acquisition & Customer Lifetime Value

In this episode,  Scott Howland speaks with Karsten Madsen, CEO and Founder of Morning Score. They discuss actual real figures from Morning Score's scaling...
Read more

Podcast #28 - Shawn Azman - Effectively Using Customer Data in Marketing

In this episode, Scott Howland is joined by Shawn Azman of Vidora. They discuss about being in the era of Data Driven Marketing and how you can be effective...
Read more

Podcast #27 - Chris Scott - Why you need to take advantage of user states

In this episode, Chris Scott (Zephr's Co-Founder and CPTO), talks to us about User States and why these are relevant and key for today's publishing and media...
Read more

Podcast #26 - FIPP World Congress - Building Customers for Life

In this session, slightly different tact, with a recording of our fireside chat at the FIPP World Congress where James Henderson (Zephr CEO) interviews Julian...
Read more
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