Podcast #9 - Carlos Doughty - Choosing your Martech Stack

CEO and Founder of Martech Alliance, Carlos Doughty, joins Scott Howland in this latest Zephr Podcast Sessions episode. They discuss the best steps to navigate the martech landscape, choosing your stack and what best-of-breed means.

Navigating the Martech Landscape
4 P’s of Martech
Features vs Functionality
90’s Hip-Hop, Tequila and layers of a cake!

Listen Here:

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