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Zephr x ONA Webinar: Staying ahead of the curve

Top trends influencing the digital publishing industry

As consumer preferences rapidly evolve, and the market becomes more saturated, this is having a knock on effect on subscription strategies.

In order to stay competitive digital publishers need to think beyond the traditional models to attract and retain their audiences

That's why Zephr and ONA organised the webinar "Staying ahead of the curve" with industry experts including Matt Lindsey,  President, Mather Economics and Emily Oxley, Senior Customer Success Lead, Zephr.

Our panelists delved deep into the trends impacting the future of the digital publishing industry so that you can stay ahead of the curve.

The session was moderated by Hanna Rifaey, Partnerships Consultant at the Online News Association.

Download this webinar to learn more about:

  • Evolving and expanding revenue streams - including the rise of micropayments 
  • Shifts in consumer behaviour and the rising demand of video content   
  • Exploring subscription bundling offers
  • And much more...



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