As consumer preferences rapidly evolve, and the market becomes more saturated, this is having a knock on effect on subscription strategies.
In order to stay competitive digital publishers need to think beyond the traditional models to attract and retain their audiences.
That's why Zephr and ONA organised the webinar "Staying ahead of the curve" with industry experts including Matt Lindsey, President, Mather Economics and Emily Oxley, Senior Customer Success Lead, Zephr.
Our panelists delved deep into the trends impacting the future of the digital publishing industry so that you can stay ahead of the curve.
The session was moderated by Hanna Rifaey, Partnerships Consultant at the Online News Association.